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As most successful startups, TopLeads started out as a self-serving venture. Our founder Charles was building various B2B startups and was disappointed in the ROI of marketing platforms. Having a sales background, Charles looked at more traditional methods like calling, emailing, and LinkedIn Outreach. He saw that the sales industry hadn’t modernized in a while and decided to start offering “SDRing as a Service” to other ambitious startups looking for growth.